Strategic Objectives

Strategic Objectives is one of Canada's best public relations and marketing communications agencies. Headquartered in Toronto, with associates across the country, we partner with our big brand clients to create breakthrough, integrated marketing strategies that cut through the clutter with effective communications that make good news, build positive awareness and drive sales. From strategy development through mainstream, social media and influencer relations; to paid, earned, owned and shared digital content marketing; and real life special events and experiential activations in every nook and cranny across Canada – our innovative, results-driven team of PR pros taps the awesome power of PR to share, spread, and amplify our clients’ positive brand marketing messages. Strategic Objectives is a proudly women-owned business, and a certified Women Business Enterprise in Canada (WBE Canada); and Canada's most award-winning PR agency. Named IABC/Toronto PR Agency of the Year 2021, for ninth of the last 12 years; Be