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Companies

Affective Markets

01 Jan 2016
Small (10-49) Company
Looking for business partners

Description

About 95% of all human buying decisions are generated by emotions and intuitions at the subconscious level, yet, marketing research methods are based on rational thinking at the cognitive level. An essential emotional data layer of the consumers is missing at the companies' decision-making process. Affective Markets helps clients make comprehensive decisions by predicting the market's emotional reaction to an idea, product, branding identity, or marketing message. For this aim, Affective Markets has developed an innovative AI-based SaaS service that scientifically extracts quantitative emotional insights from data. The service is affordable, has a short response time, and does not require special expertise. https://www.youtube.com/watch?v=nWJ5pJHlWU4&t=17s

Locations

Office United States

Head office

Address:

Ramat Yishai, Israel, United States

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