MediaComp

MediaComp is a media planning and buying service based in Houston, TX since 1973. In these last few decades, MediaComp has been buying TV, Radio, Cable, Direct Mail, Print, Outdoor and Digital across the U.S., Canada and Puerto Rico. What sets MediaComp apart from the “cookie cutter” approach to placing advertising dollars is our proprietary software that utilizes Nielsen and Arbitron ratings and our client’s consumer data. The speed of our software allows us to evaluate and incorporate any market nuances while maintaining the integrity of our client’s profile. MediaComp’s multi-demographic, socioeconomic and product consumption analysis of media audiences gives our client an average of 20% more “targeted consumers” per media dollar.